Low price doesn’t always mean low quality, but it could mean a challenge to high-end products
Low quality threatens the high end.What company wouldn’t attribute its profits to the quality product it produces? The answer might be: the company that competes on price. According to research from Washington University in St. Louis, producers of lower quality products actually have better prospects for gaining market share and improving their bottom line. The findings indicate the Chinese manufacturers could easily gain an edge over American producers. More…
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BigelowLyda Bigelow, assistant professor of organization and strategy, has little sympathy for the difficulties American car makers are experiencing. She says that American car makers had a long time to work out the pension and benefits problems they’re now facing, but the companies failed to do so, even when they had the resources to do so.