In the first test of detailed consumer-buying habits by categories at more than one chain store selling groceries, a team of business school researchers, led by Washington University in St. Louis, found that shoppers weren’t monogamist or bigamist but rather polygamist in their choice of outlets. In fact, it turns out that grocery categories such as dessert toppings, motor oil, candles and refrigerated ethnic foods were some of the leading products that lure customers to separate stores.
In order to properly decide if an upgrade is worth the cost, consumers should compare the new product with what they already own. But new research from Washington University in St. Louis shows there‘s a wide gap between what buyers should do and what actually happens when it comes to the most cutting-edge gadgets, products and services.
New research from Olin Business School presents a new framework that might make it a bit easier for businesses as they navigate product pricing and discounts: it all boils down to the buyer’s search.
Researchers at Washington University in St. Louis found competing companies should carefully consider both the risks and rewards that can result when reminding consumers of buyer’s regret.
Washington University in St. Louis this week obtained final approval for the school’s $80 million student apartment and retail project in the Delmar Loop in University City and the city of St. Louis. The construction phase is expected to begin next week as the project moves from plan to action.
If it is a surprise to Gap Inc. that some of its clothing manufactured in India was made by young children, then the company didn’t do a thorough job investigating the pros and cons of international outsourcing, according to Panos Kouvelis, the Emerson Distinguished Professor of Operations and Manufacturing Management at the Olin Business School at Washington University in St. Louis.
Success isn’t always measured in dollars and cents. So, does a company’s non-financial performance measures reveal anything about the future bottom line? That’s the question a professor at the Olin School of Business at Washington University in St. Louis addressed in a recent study. The finding: there’s definitely a link — but only when the competition is stiff. More…
Every week you see it: the local supermarket’s specials include a discount on Brand X tuna fish. Common knowledge assumes that a sale on tuna fish will induce more people to buy Brand X, which boosts profits for both the manufacturer and the grocery store. However, a recent study by professors in the Olin School of Business at Washington University in St. Louis has found that discounts are not always in the best interest of the retailer or manufacturer. In fact, some promotions may end up hurting future profitability.
The right pricing strategy can keep the cash register full.Determining the right pricing strategy can make or break the overall profitability of a firm, especially during the all-important December holiday season. One such strategy, dynamic pricing, long practiced in the airline and hotel industries, is showing promise and profitability in the world of retail. When applied to products sold over a short sales season — new toys, skiwear, and the like — dynamic pricing can boost profits for a firm, say two professors of the Olin School of Business at Washington University in St. Louis.
Determining the right pricing strategy can make or break the overall profitability of a firm. One such strategy, dynamic pricing, long practiced in the airline and hotel industries, is showing promise and profitability in the world of retail. When applied to products sold over a short sales season—new toys, skiwear, and the like— dynamic pricing can boost profits for a firm, according to research recently conducted by two professors at the Olin School of Business at Washington University in St. Louis.