When it comes to rewards and punishments, which is more effective — the carrot or the stick? Researchers at Washington University in St. Louis have devised a simple experiment to test the effects of rewards and punishments on behavior and have found that punishments seem to be more effective at influencing behavior.
Why is it so hard for some people to resist the least little temptation, while others seem to possess incredible patience, passing up immediate gratification for a greater long-term good? The answer, suggests a new study from Washington University in St. Louis, is that patient people focus on future rewards in a way that makes the waiting process seem much more pleasurable.
Eric ChouShow me the money.It’s been said by everyone from Cyndi Lauper to Alex Rodriguez that “money changes everything.” Now psychologists at Washington University in St. Louis have published a paper to support that claim. Studying delayed gratification and risk, the psychologists found that people are more likely to wait on collecting full payment for a non-consumable monetary reward than they are for any of three consumable rewards — beer, candy and soda.