Brown School study analyzes Twitter hashtags associated with diabetes
An analysis of Twitter hashtag use on the subject of diabetes provides new insights about spreading health information through social media. The study, led by Jenine Harris, PhD, assistant professor at the Brown School at Washington University in St. Louis, looked at the hashtag #diabetes and its interaction with two Twitter measures of engagement, retweeting and favoriting. The study found retweeting and favoriting was significantly lower for tweets about the number or percentage of people with diabetes, while favoriting was higher for tweets about health problems associated with diabetes.