Book cover of Regulating Style

Regulating Style

Intellectual Property Law and the Business of Fashion in Guatemala

Kedron Thomas, assistant professor of anthropology, takes a new look at the fashion industry by studying the indigenous Maya people of Guatemala, many of whom make fashion knockoffs of name-brand styles. Thomas studies why people want to wear these popular brands (even fakes) and how criminalizing the production of these goods affects lives. She also answers the larger question of how style is regulated and why.

Read the first chapter here.

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