Rents: How Marketing Causes Inequality

By Gerrit De Geest

A captivating book that argues that the dramatic rise of income inequality since 1970 has been caused by advances in marketing. Marketers have become better at causing and exploiting market distortions in legal ways. The legal system tries to prevent the deliberate creation of market failures, but it has not evolved at the same speed. Business schools have outsmarted law schools.

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