Timing is everything

Timing is everything

Robyn LeBoeuf, professor of marketing at Olin Business School, searches how people’s time perceptions affect the way they make decisions.
University starts new program in genetic counseling

University starts new program in genetic counseling

Genetic testing has become so commonplace that you can send off a swab to 23andme.com and for $200 find out your genetic health risks. The problem, aside from the fact that not all genetic testing is accurate, is that genetic test results must be interpreted.
Keeping hackers at bay

Keeping hackers at bay

As we become more reliant on technology that interacts with the physical world — self-driving cars, delivery drones, medical equipment — we need researchers like Ning Zhang to help keep us a step ahead of the hackers.
Fighting voter suppression

Fighting voter suppression

Disturbed by voter suppression, Gena Gunn McClendon helped found the Voter Access and Engagement initiative at the university. In the time of COVID-19, fighting to make sure every voice is heard on election day is more important than ever.
Navigating office politics

Navigating office politics

Leadership, at its core, is about influence. In Olin Business School’s popular MBA elective “Power and Politics,” students learn how to navigate leadership positions, which necessitates building power and gaining influence in the workplace.
Why are superheroes so popular?

Why are superheroes so popular?

Superhero expert Peter Coogan, lecturer in American culture studies and author of the book “Superhero: the Secret Origin of a Genre,” discusses why superheroes are so popular and the origins of the superhero genre.
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